Media releases

November 5, 2003

Medibank Private’s Highpoint store relocates to feel better now

Medibank Private has begun the rollout of its new-look retail centres, with the Highpoint store being the first of many stores this financial year to receive a makeover.

The store has been relocated within the Highpoint shopping complex to a larger and more prominent site, which will provide greatly enhanced customer service benefits.

The new-look Highpoint retail outlet for the nation’s largest private health insurance fund will give members a more personalised approach to customer service.

Staff are happy with the brighter, more spacious retail outlet, and say the move will assist them in delivering the high standard of customer service and care that members appreciate from Medibank Private staff.

Between them, the seven Highpoint staff members have nearly 42 years experience with private health insurance, and are well equipped to help local Medibank Private members with their private health insurance needs.

Medibank Private’s Highpoint manager, Dot Backman, said the new technology and feel of the store make it an enjoyable environment in which to engage with customers.

“The new design of the store lets us speak with our members on a more personal level, and can take the standard of service that little bit further, rather than merely being a person behind a counter,” she said.

The new store concept offers customers enhanced service and access to Medibank Private’s products, services and health information.

The new-look retail store offers members greater choices to access services such as:
 Direct internet access that provides access to the Medibank Private internet site and current on-line health information services, which are provided as part of its alliance partnerships with the National Heart Foundation, National Asthma Council and depressioNet; and
 A phone line that links directly to Medibank Private’s call centre.

In addition, the improved store service features include:
 A layout that allows for more private interaction between the customer and Medibank Private staff; and
 An innovative queuing system that allows customers to use other in-store services while waiting for their number to be called.

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